1. Fast Loading Time
If your website is slow, you lost more than you can imagine. Google says every delaying 1 Sec you lost 10% of web visitors. Yes they say good-bye to our web page. Its mean if our page loading speed is more than 10 Sec, You have gained nothing.
The best and practicable solution is CDN. Content distribution network (CDN) is a large distributed system of servers deployed in multiple data centers across the Internet. The goal of a CDN is to serve content to end-users with high availability and high performance.
2. Mobile Website
Don’t forget to build a mobile optimized or a Responsive Design Web Site.
-Mobile optimized
means that the site will reformat itself for a list of handheld or tablet devices. Larger navigation buttons, reformatted content, and differently optimized images appear when the user is on an iPhone or other device.
-Responsive Design Website
is a method of developing a site that is completely flexible regardless of device. Rather than detecting a specific browser type or device type, the website automatically orientates itself based on the screen size of the device.
It has become very important for companies to be able to cater to their customers over mobile phones. A mobile is the most personal form of communication and is becoming a powerful one as well. If you can capture a customer on their mobile, then you will be able to have them on all other platforms as well.
3. System to engage with Live customer (Live Customer Support System )
This is another must have website feature to provide great customer support to your web visitors. A good customer live chat service serves as the lifeline of your business as it enhances your credibility with your existing clients and builds your reputation towards your prospects building you possible increase in your conversion rates. And also you can collect customer image, phone number, email and many other valuable information about your visitor. So don’t forget to use this.
4. Customer Review System
If you got lots of good customer reviews mean you got lots of future customers. this kind of system will help you to share your customers’ satisfaction and encourage other visitors to buy. Peer reviews left by customers are trusted by others nearly 12 times more than anything written by a marketer. According to PowerReviews, going from zero reviews to one good review on a product can improve conversion rates by 20%.
5. SEO
Search engine optimization is one of a key tool that brings Potential Customers to your website without paying ad. SEO is a very viable marketing outlet that can, in concert with effective landing pages and content, bring your business qualified leads and customers. Moreover, studies have shown that SEO can have a better ROI than traditional forms of marketing like TV and print ads.
6. Blog and News Facility (For Content Marketing)
This can be your Next Business too- Keep in touch with your customers with powerful news and promotion post platform or build a strong network from your valuable information. Many Blog owners earn Money from their blog E.g. www.huffingtonpost.com is a world most visited blog. huffingtonpost.com receives about 6,569,318 unique visitors and 13,335,716 (2.03 per visitor) page views per day which should earn about $32,846.59/day (Rs. 44,30,000/day) from advertising revenue. Estimated site value is $152,367,261.92. According to Alexa Traffic Rank huffingtonpost.com is ranked number 69 in the world and 1.845% of global Internet users visit it. This site has Google page rank of 8. Site is hosted in New York, NY, 10004, United States
7. Effective Email Collecting/Marketing System
Link your website with powerful email marketing tool and build a strong email contact list. If your company doesn’t already use email marketing or send out newsletters, you’re missing out on a crucial communication Touchpoint.